Social Work and Digital Activism: Sorority, Intersectionality, Homophily and Polarisation in #MeToo

Joaquín Castillo de Mesa; Chaime Marcuello-Servós; Antonio López Peláez; Paula Méndez Domínguez

doi:10.14198/ALTERN2021.28.2.09

Autores/as

Joaquín Castillo de Mesa Universidad de Málaga, Málaga, España https://orcid.org/0000-0001-5022-6794
Chaime Marcuello-Servós Universidad de Zaragoza, Zaragoza, España https://orcid.org/0000-0002-0187-2754
Antonio López Peláez Universidad Nacional de Educación a Distancia, Madrid, España https://orcid.org/0000-0003-0908-4821
Paula Méndez Domínguez Universidad de Málaga, Málaga, España https://orcid.org/0000-0003-4278-9006

DOI:

https://doi.org/10.14198/ALTERN2021.28.2.09

Palabras clave:

sororidad, interseccionalidad, homofilia, polarización, activismo digital

Resumen

Introducción. El Trabajo Social se enfrenta actualmente al importante desafío de lidiar con las redes sociales - que se han convertido en un universo paralelo de socialización - en las que se está produciendo un activismo digital cada vez mayor. El movimiento #MeToo se destaca como un referente mundial. Se ha consolidado como un movimiento feminista digital global que lucha contra el acoso y el maltrato a las mujeres. Metodología. Adoptando una perspectiva de Trabajo Social, se realizó un análisis longitudinal del movimiento #MeToo en Twitter entre 2018-2019, basado en el análisis de redes sociales y la netnografía, junto con algoritmos específicos. Resultados. Los resultados mostraron patrones significativos de sororidad, homofilia y polarización afectiva a través de las cámaras de eco y de los filtros burbuja que se identificaron en las comunidades de Twitter detectadas. Además, estas comunidades en línea reflejaban características reales fuera de línea (ubicación geográfica, afinidades, similitudes). Discusión y conclusiones. El efecto global y la durabilidad del movimiento #MeToo han llevado a una nueva comprensión de los movimientos sociales en la era digital. Los trabajadores sociales no deben desaprovechar las oportunidades que surgen de la digitalización. Deben combatir la homofilia y la polarización de la sociedad global en las redes sociales, promoviendo valores orientados a la tolerancia de la diversidad. Los profesionales deben mostrar conciencia e intervenir de manera proactiva en las esferas digitales globales para comprender, reflejar y promover la justicia social, la igualdad de derechos y el empoderamiento de las personas desfavorecidas, vulnerables y oprimidas.

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